The origin of Veteran’s Day dates back to November 11, 1918 when the Allied powers signed a ceasefire agreement ending World War I. On the first anniversary, the United States celebrated Armistice Day. It became a national holiday in 1938 and, in 1954, President Dwight D. Eisenhower officially changed the name to Veterans Day.
According to the U.S. Small Business Association, approximately 9 percent of all business owners are veterans with nearly one in 10 small businesses nationwide being veteran-owned. Collectively, these 2.4 million small businesses employ almost 6 million Americans and generate more than $1 trillion in receipts.
In an article in Entrepreneur Magazine, Carol Tice highlights six ways that businesses and families can celebrate, to honor the men and women that bravely served.
Patronize veteran-owned businesses. Forbes Magazine has a great listing of the top 25 below.
If you have employees, give them the day off, if possible, or at least time off to attend a ceremony or program honoring veterans.
Offer veterans a discount. Promote it early and often on your social media platforms and with signage at your business.
Help a veteran start or grow a business. There are great organizations such as The Veterans Corporation that exist just to help vets become entrepreneurs. And many franchisors also offer special programs to assist veterans in becoming franchisees. The U.S. Small Business Association has programs specifically designed to assist aspiring veteran entrepreneurs. See below for information.
Tell a veteran you appreciate their service.
Talk to your kids about the holiday. It’s important that the next generation understands all that’s
been sacrificed for their benefit.